Edaran Tan Chong Motor (ETCM) has announced the opening of its newly upgraded Nissan showroom in Puchong, which will showcase the automaker’s latest Nissan Retail Concept (NRC-NEXT) global corporate identity. The opening was presided over by Rupesh Shah, NIBU – ASEAN, Nissan Motor Asia Pacific, Dealer Network Development Affairs.
The new-look showroom, located at 2G, Jalan Bandar Tiga, Pusat Bandar Baru, Puchong, aims to provide customers with a superior brand experience. Highlights of the redesigned facility include a modern interior layout and furniture design, with plenty of clean, open areas that offer a welcoming space.
On the outside, the new NRC theme is identified by an iconic red Nissan tablet featuring the brand’s new logo above the main entrance door, which features signature red handles.
The upgraded Puchong showroom, with a total built-up area of 7,502 square feet, has room to house up to six Nissan display models featuring a Star Car. Currently, the Star Car is the recently introduced C27 Serena Hybrid J-Impul.
In addition, the facility has a dedicated new vehicle delivery area, a cozy customer lounge with Wi-Fi and a fun children’s corner to keep the little ones entertained. In addition, a fleet of test drive vehicles means customers can try out the available Nissan models.
The Puchong showroom is not the only facility to showcase the new CI, ETCM announced that its dealer partners Kulai Public Motor in Senai, Johor and Ngu Brothers Motor Service in Sibu, Sarawak have also upgraded to the NRC-NEXT identity. .
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